Your
Self Promotion & Small Business Marketing Guide:
About Molly
Gordon, MCC
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FOCUS YOUR NICHE, EXPAND YOUR OFFER
Authentic Promotion® Principles
of Niche Marketing with
Master Certified Coach MOLLY GORDON
What's It All About?
If your business were single, would your friends be able to arrange a
successful blind date? If not, odds are that you have not adequately defined
your niche and offer!
Master Coach Molly Gordon articulates unique distinctions that reframe
forever the power a focused niche can have on your practice. Here are
some of the features of her Authentic Promotion®
marketing system, that you'll learn about:
- How focusing your niche market actually expands your appeal
to clients, increases referrals, and leverages your unique background
and interests.
- How your niche marketing strategy can leverage your HIGHEST values,
rather than sacrifice them at the altar of a full practice.
- How a properly framed niche market employs the widest range
of your talents, skills, and training (your offer).
Your perfect niche market is that location or domain in which you are
most readily accessible to the people who are most likely to benefit from
(and thus value) the offer that you are and in which you are simultaneously
most free to exercise your brilliance.
Discover how niche marketing can feed your soul as well as your bank
account!
Who is the author of "Focus on Your Niche Market" Molly Gordon?
MOLLY GORDON is an internationally recognized Master Certified Coach,
workshop leader, and writer.
Her practice is devoted to men and women who are ready to build lives
full of meaning and prosperity. Since 1996, she has coached hundreds of
clients from around the world through personal and professional transformation.
Her unique coaching style is informed by her experience as a business
owner and artist. She is the creator of Authentic
Promotion®, an approach to business and marketing that reconciles
conflicts between doing good business and doing good work. She is a graduate
of the Academy of Coach Training and of the Newfield Network Graduate
Coach Training Program, past President of the Puget Sound Coaches Association,
and a presenter at both the 1999 and 2000 International Coach Federation
Conferences as well as at other virtual and live coaching events. Her
web site MollyGordon.com
includes hundreds of resources for feeding your soul and growing your
business.
Take "Just
Right" Challenge, and listen this hour-long teleclass for free!
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 Learn
more about Authentic Promotion - a comprehensive small
business marketing resource that turns marketing and promotion into a
path of increasing self-awareness, authenticity, and right livelihood.
In particular, you will discover and understand the paradox of niche
marketing and learn to define an expansive market niche
-- a niche that will allow you to express all of your skills and strengths
while focusing your marketing for maximum results.
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Niche
Marketing Index || Declaring
an Authentic Niche Market || Helpful
Questions and Tips on Niche Marketing || Differentiating
Market Niche and Offer || Niche
Marketing Resources || Reprint
Terms for Niche Marketing Articles from AP.com
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Contact an acknowledged expert
on niche marketing Molly Gordon at:
Shaboom Inc. Life could be a dream…
PO Box 195
Suquamish, WA 98392-0195
mgordon@authenticpromotion.com
As a business coach and small
business marketing consultant, Molly Gordon, MCC, is available in Greater
Seattle Area and internationally
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