Your
Self Promotion & Small Business Marketing Guide:
About Molly
Gordon, MCC
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Websites, Books, and Audiotapes on Self Promotion
Molly Gordon, MCC, recommends:
Online Resources
Painless
Self Promotion, Suzanne Falter-Barns
The program helping coaches, speakers, consultants, authors, solo and
small business professionals take the necessary steps to get nationally
known.
The
Publicity Hound, Joan Stewart
Joan's Web site, newsletter, Special Reports, and audiotapes teach you
to get free publicity so you can reach your ideal audience. Highly recommended.
EvanCarmichael.com
If you write articles for entrepreneurs, Evan's website is a great place
to promote yourself online.
Free Ezines
Great
Speaking, Tom Antion
Articles about how to be an effective speaker and how to earn top dollar
for doing it.
The
Publicity Hound’s Tip of the Week, Joan Stewart
If you choose publicity as one of your strategies, this weekly newsletter
will show you how to get lots of it (free).
Books and Audiotapes
Authentic Promotion
- a comprehensive self promotion resource that turns marketing and
self promotion into a path of increasing self-awareness, authenticity,
and right livelihood. In particular, you will discover a powerful and
practical promotional marketing tool to gain recognition and generate
new business - The Rule of Threes.
Be
Yourself Marketing, Kendall SummerHawk
I love Kendall’s audio-tapes, and I think I own almost all of them.
She is an expert at teaching you simple, clear, and authentic ways to
talk about your work and get clients. I think you’ll love her, too!
Guerrilla
PR: How to Wage an Effective Publicity Campaign Without Going Broke,
Michael Levine
Just what it says: a complete guide to getting publicity without spending
a lot of money. Publicity is often more effective than advertising as
people tend to be more skeptical of ads than they do of newspaper or magazine
articles.
Marketing
with Speeches and Seminars, Miriam Otte
It’s not rocket science. Miriam Otte shows you how to ask for and
get the speaking engagements that can fill your practice.
Opening
Doors with a Brilliant Elevator Speech, Jeffrey Mayer
Jeff bottom-lines the "how to" of elevator speeches—how
to write one and how to use one. Once you understand the process of making
your elevator speech an authentic expression of your offer to the world,
go ahead and use this method. I did, and I got a speaking gig as a result
of the outgoing message on my voice mail as a result!
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Self Promotion Index
|| Self Promotion,
Small Business Marketing, and Your Business Values || Expand
Your Vision of Your Small Business Marketing and Self Promotion Practices
|| Your Effective
Self Promotional Marketing Tool - The Rule of Threes || Preparing
Your Promotional Marketing Materials - Inventorying Your Unique Appeal
|| Preparing
Your Promotional Marketing Materials - Inquiries || Elevator
Speech || Self Promotion Resources: Websites and Books || Reprint
Terms for Self Promotion Articles
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Contact an acknowledged expert
on self promotion Molly Gordon at:
Shaboom Inc. Life could be a dream…
PO Box 195
Suquamish, WA 98392-0195
mgordon@authenticpromotion.com
As a business coach and small
business marketing consultant, Molly Gordon, MCC, is available in Greater
Seattle Area and internationally
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